RenderEase

RenderEase

Case Study: Real-Time 3D Product Customizer

The Challenge

A B2B SaaS startup specializing in Visual Commerce needed to evolve their prototype into a market-ready product with 3D configurators, AR views, Analytics and AI-generated imagery.

Key Features

3D configurator

I created a dynamic 3D configurator that could handle complex product visualization needs. This component was designed to provide interactive and detailed product representations for users.

3D configurator

Custom analytics

I also helped build a custom analytics solution that integrated seamlessly with the configurator. This provided actionable insights on user behavior and preferences to inform business decisions.

Custom analytics

Virtual Photography

I integrated virtual photography by creating a custom ComfyUI workflow that generated realistic product shots automatically from 3D models. This enabled scalable, photorealistic imagery for marketing and e-commerce.

Virtual Photography

Custom Compression Pipeline

I integrated a custom Compression Pipeline that achieved near 100% or more compression levels while still preserving most of the quality. This significantly enhanced the load times of the 3D model.

Custom Compression Pipeline

The Outcome

Market Launch
+5
Successfully launched the product to production and onboarded 5+ clients, enabling entry into the $50B Visual Commerce industry.
Performance
2x
Performance improvement over previous version, delivering a much smoother and faster user experience.
Engagement
+75%
Increase in average session duration, driven by the highly interactive 3D configurator that kept users engaged and exploring product options.
Load Time
-40%
Reduction in initial load times, achieved through the custom compression pipeline that optimized 3D model and asset delivery.

Technology Stack

React

TypeScript

GSAP

AWS

ELK

Next.js

Express

MongoDB

Three.js

Conclusion

This project demonstrates my ability to deliver scalable, high-impact solutions in the 3D and visual commerce space. If you have a project in mind or want to collaborate, let's connect!